Case studies
Real challenges. Focused strategy. Numbers that moved.
A look at how disciplined testing, clear reporting, and channel expertise have helped brands launch, turn around, and scale.
20
client stories
1,278%
revenue growth
15:1
documented ROAS
$13
cost per lead
The work
Growth across categories, channels, and stages.
Each business is different. The common thread is a clear target, trusted data, and the willingness to keep learning.


217%
year-over-year growth
Ballerina Farm
The challenge
Correct unreliable attribution, establish 5:1+ ROAS, and expand beyond Meta.
The result
We fixed a duplicating purchase pixel within 24 hours, cut underperforming campaigns, and expanded into TikTok, Google, and Pinterest—finishing with ROAS 64% above plan.
AttributionPaid mediaCreative testing

$500K
monthly sales in months
Viori
The challenge
Launch a new CPG brand, build automations, and grow volume while holding 4:1 ROAS.
The result
From a standing start, Viori reached $500K in monthly sales within months through a multi-channel strategy spanning Meta, Google, Snapchat, Pinterest, and TikTok.
Brand launchEcommerceLifecycle

187%
average YoY sales growth
Clean Monday Meals
The challenge
Scale sales profitably, improve conversion, and establish paid media.
The result
New ad creative became a top performer, conversion-focused social proof improved page performance by as much as 79%, and Meta, email, and Amazon all grew year over year.
Meta AdsCROEmail & Amazon

56%
year-over-year growth
Create Room
The challenge
Transition a successful brand without disrupting high-spend campaign performance.
The result
A carefully staged brand and advertising transition preserved momentum while delivering a 42% annual sales lift followed by 56% growth the next year.
RebrandMeta AdsGoogle Ads

13:1
ROAS while scaling
Replica Surfaces
The challenge
Launch a self-funded brand, grow volume, and build a loyal customer database.
The result
Replica reached $200K in monthly sales within months while maintaining 13:1 ROAS and building an owned audience through email, Messenger, and community.
Brand launchPinterestCommunity

43
sales per day from campaigns
Card My Yard
The challenge
End three years of inconsistent growth and prove a measurable acquisition channel.
The result
After solving attribution and investing in Meta, campaigns delivered back-to-back positive growth months for the first time in years and established a repeatable sales channel.
AttributionMeta AdsFranchise growth

115%
ROAS improvement
House of Jade
The challenge
Break through a two-year ROAS plateau, grow profitably, and improve conversion.
The result
A rebuilt ad strategy and stronger use of creative assets produced the brand’s biggest Q4 and most profitable quarter while holding the same media budget.
Paid strategyCreativeCRO

237%
year-over-year growth
BiSaddle
The challenge
Reverse three years of decline across paid media, website conversion, and email.
The result
Sales turned around within three months. A faster redesigned site improved conversion 122%, while email grew to account for 48% of revenue.
TurnaroundWeb redesignEmail

187%
year-over-year sales
Ringbrothers
The challenge
Grow direct-to-consumer sales on Shopify and Amazon while migrating from WooCommerce.
The result
The Shopify migration preserved SEO, doubled conversion, and supported major sales growth through expanded DTC and marketplace channels.
ShopifyAmazonMigration

$13
cost per qualified lead
Rizzoli’s Automotive
The challenge
Generate 100 qualified leads monthly and bring acquisition cost down to $20.
The result
Focused Google Ads and a custom call-led landing page generated more than 300 leads per month, with conversion above 60% and cost per lead well below target.
Google AdsLanding pagesLocal growth

#1
most profitable channel
Zerorez
The challenge
Acquire customers profitably on tight budgets across dozens of franchise markets.
The result
Repeatable Meta and Google systems, shared reporting, and machine-learning-driven optimization consistently kept cost per booking within profitable targets.
FranchiseLead generationReporting

93%
projected growth
Klean Freak
The challenge
Restart stagnant ecommerce growth and improve underperforming paid and email channels.
The result
Taking ownership of ad strategy, content creation, and email put revenue on track for 93% growth, including a 58% improvement in email performance.
ContentPaid mediaEmail

1,278%
revenue growth
Monk Manual
The challenge
Lift ROAS, increase sales tenfold, and improve a low-converting purchase funnel.
The result
Audience, messaging, and creative testing raised conversion 164% and ROAS from 1.23x to 2.95x while producing extraordinary top-line growth.
AI optimizationCreativeFunnel

7.95x
return on ad spend
Nickel & Suede
The challenge
Reach 4.5x ROAS while increasing sales volume by at least 50%.
The result
Meta and TikTok testing more than doubled monthly revenue in two months, improved conversion by 34%, and ultimately pushed ROAS far beyond target.
Meta AdsTikTokCRO

6:1
global ROAS
Everyman
The challenge
Increase global profitability, grow revenue, and launch product-line expansions.
The result
Meta, Google, email, and affiliate marketing moved global ROAS from 2.32:1 to nearly 6:1 and supported 40% year-over-year growth.
Global growthProduct launchAffiliate

4.75:1
ROAS after turnaround
The Ready Project
The challenge
Revive stagnant sales, establish an online presence, and scale past $20K monthly.
The result
Google Ads lifted ROAS from below 1:1 to 4.75:1 while scaling to $10K per month, then CRO, affiliates, and Meta helped double sales again.
Google AdsCROAffiliate

7.5:1
average global ROAS
PortaWell
The challenge
Validate an innovative new product, launch online, and scale aggressively.
The result
We designed and launched the site, proved product demand, and grew the business from $0 to more than $40K per month in under three months.
ValidationWeb launchPaid media

15:1
return on ad spend
Shop Stevie
The challenge
Acquire new customers profitably and generate quality leads for a rep program.
The result
Creative retargeting established 15:1 ROAS, while a dedicated landing-page funnel and Instagram campaign enrolled hundreds of new program members.
RetargetingInstagramLead funnel

56%
year-over-year growth
The Original ScrapBox
The challenge
Scale U.S. sales, expand internationally, and maintain an ambitious 15:1 ROAS.
The result
Meta and Google delivered 42% annual growth followed by 56% the next year while preserving the efficiency required by a long consideration cycle.
InternationalMeta AdsGoogle Ads

32%
conversion improvement
Ravean
The challenge
Beat a strong prior year, improve ROI, and maximize the critical winter quarter.
The result
Close collaboration and conversion work exceeded the growth mandate despite 22% less traffic, delivering an exceptional Q4 for the seasonal brand.
Seasonal growthCROStrategy
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